Tech

Google Introduces the Panda 4.1 Update

Panda 4.1 was launched by Google on the week of September 21, 2014, in a “slow rollout.” It is the 27th update to Google Panda. According to Google, between 3% and 5% of search queries would be impacted depending on geography.

The primary objective of Google Panda is to elevate websites with high quality contents to the top of the search results and to devalue “low-quality content sites” or “duplicate content sites.” There will be more top-notch small- and medium-sized websites that can get higher Google rankings. With the use of the Google Panda filter, low-quality content websites and pages are kept from dominating the search engine result pages. Google Quality Raters determine the filter’s cutoff point. According to Google, some people will get a new chance, while others may face new penalties.

As a result of the rollout, websites that were penalised by the most recent Panda update may now have a chance to recover provided they make the necessary adjustments. Therefore, if Panda had an impact on your website, you need make some changes. The improvements you made must have been sufficient if you saw an increase in traffic.

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